What I Do

End-to-End
Digital Solutions

Two decades of expertise across responsive design, performance engineering, SEO, hosting, and integrations — everything your web presence needs to grow and convert.

Design

Responsive
Web Design

Pixel-perfect websites engineered to look stunning and perform flawlessly on every screen — from a 320px mobile to a 4K widescreen. Every layout is crafted mobile-first using modern CSS and semantic HTML, ensuring fast renders, accessible markup, and a consistent brand experience across all devices and browsers.

  • Mobile-first approach with fluid grids and flexible images
  • Cross-browser tested: Chrome, Firefox, Safari, Edge
  • WCAG 2.1 AA accessibility compliance built in from the start
  • Tailwind CSS, vanilla HTML, or WordPress — whichever fits your workflow
  • Brand-consistent typography, color, and component systems

Strategy

UX
Optimization

Great design means nothing if visitors don't convert. I analyze user flows, friction points, and behavioral data to engineer experiences that guide visitors toward action. Whether you need a full UX audit or targeted improvements to a specific funnel, every change is grounded in data and tested against real outcomes.

  • Full UX audits identifying conversion blockers and drop-off points
  • Google Analytics 4 funnel analysis and heatmap review
  • CTA hierarchy, form optimization, and landing page restructuring
  • Reduced bounce rates and improved session depth
  • A/B testing strategy and iterative improvement cycles

Commerce

eCommerce
Development

From boutique storefronts to high-volume enterprise catalogs, I build eCommerce experiences that sell. Extensive hands-on experience with WooCommerce, Shopify, and custom solutions built on proven stacks. Every store is optimized for trust, speed, and the checkout flow that maximizes revenue.

  • WooCommerce, Shopify, and custom PHP / MySQL storefronts
  • Payment gateway integrations: Stripe, PayPal, Authorize.net
  • Inventory management, product catalog architecture, and filters
  • NetSuite B2B eCommerce and ERP integrations
  • Abandoned cart recovery, upsell flows, and conversion optimization

Infrastructure

Hosting
Solutions

Reliable hosting shouldn't be an afterthought. I manage end-to-end server infrastructure — from domain registration and DNS configuration to server hardening, SSL certificates, and ongoing maintenance. Whether you need managed shared hosting, a VPS, or edge delivery via Cloudflare, I'll architect the right stack for your traffic and budget.

  • DNS management, domain registration, and propagation monitoring
  • SSL/TLS certificate provisioning and auto-renewal (Let's Encrypt)
  • Linux / cPanel / WHM server setup, hardening, and management
  • Cloudflare CDN, WAF, and edge caching configuration
  • Automated backups, uptime monitoring, and disaster recovery plans

Connectivity

Third-Party
Integrations

Modern websites don't live in isolation — they connect to CRMs, marketing platforms, analytics tools, payment processors, and custom APIs. I bridge those gaps cleanly, ensuring data flows reliably between your site and the services that power your business without creating brittle dependencies or security risks.

  • REST and GraphQL API integrations — public and private endpoints
  • CRM connections: HubSpot, Salesforce, Zoho, and more
  • Email marketing platforms: Mailchimp, ActiveCampaign, Klaviyo
  • Google Analytics 4, Search Console, Tag Manager, and Looker Studio
  • Webhook and Zapier/Make automation pipelines

Speed & Safety

Performance
& Security

A slow or compromised site costs you rankings, revenue, and reputation. I audit and optimize the full stack — images, caching, code delivery, and server config — to achieve 90+ PageSpeed scores. Security hardening runs in parallel: no open doors for bots, brute-force attacks, or injection exploits.

  • Core Web Vitals optimization — LCP, CLS, INP targets met
  • WebP / AVIF image optimization and responsive srcset pipelines
  • Server-side and browser caching strategy, HTTP/2, Brotli compression
  • WordPress hardening: login protection, plugin audits, file permissions
  • Security headers, CSP, malware scanning, and ongoing vulnerability monitoring

Development

Custom
Applications

When off-the-shelf platforms can't keep up with your requirements, custom-built web applications fill the gap. From client portals and booking systems to data dashboards and internal tools, I design and develop purpose-built solutions using PHP, MySQL, JavaScript, and modern open-source frameworks.

  • PHP / MySQL backend development with clean, maintainable architecture
  • Custom WordPress plugins and theme development
  • SaaS and PaaS integrations — build on proven open-source foundations
  • Admin dashboards, reporting tools, and internal workflow portals
  • Full project lifecycle management: scoping, build, QA, and deployment

On-site & Technical SEO

Every service above is delivered with SEO baked in — clean URL structures, schema markup, Core Web Vitals, canonical tags, and Google Search Console monitoring from day one. Standalone SEO audits and Google Ads campaign management also available.

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Let's Build Something
Exceptional Together

Every project starts with a conversation. Tell me about your goals and I'll tell you exactly how I can help.

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